How often do you hear the trendy word "startup"? Even people who have never engaged in business know it. But do you really understand what it means? From our observations, not everyone does. Let's start by clarifying what a startup definitely is not.
So, the following cannot be considered startups:
- Construction companies;
- Wholesale and retail stores;
- Hotels and accommodations;
- Shopping and entertainment complexes;
- Office and business centers;
- Sports clubs and fitness centers;
- Any companies providing household services;
- Food service establishments;
- Gas stations and oil refineries;
- Financial, insurance, credit, and banking organizations;
- Textile and sewing enterprises.
Let’s be clear, this list is by no means exhaustive, but you probably understand the principle. In the USA, as in Kazakhstan and any other country, there are many such companies. There is no point in promoting you in the American market if your project is not new to consumers.
We do not work with projects that are not intended to be implemented in the United States.
Some companies can still be loosely called startups, but we cannot help them either. Primarily, this applies to social networks. Even if they differ from well-known "socials" by new operational principles, the US market is so saturated with them that there is no room left for new ones. American investors do not want to hear about social networks, and any negotiations for investment in social networks are out of the question.
The same goes for dating sites, of which there are already over a million online. Only a few thousand of them can boast of generating any profit for their owners. The rest, unfortunately, are worthless.
We consider attempts to promote new search engines a bad idea. Let’s agree, there’s no point in trying to compete with Google these days.
Investors will never pay attention to various types of online stores, no matter what they sell. Online platforms for selling groceries, travel packages, or any industrial goods—none of this is new and cannot attract investors in the 21st century. Competing with Amazon, which already accounts for 52% of all online sales in the USA, makes no sense either.
This is not a complete list, but these are the main business areas we have long ceased to promote.
Additionally, there is one more type of business that does not interest us: any projects whose income solely comes from advertising.
You may ask, what interests us then?
In fact, the list of projects with good prospects in the USA is not so small. We will attract investors to your side if you are in business and are ready to organize startups in the following areas in the USA:
- Robotics, manufacturing components for robots. This area is currently in high demand among investors in Silicon Valley.
- Any startups related to artificial intelligence.
- Startups related to new security systems.
- Data centers.
- Next-generation computer games.
- Electronics and energy, generation, storage, and conversion of energy for various purposes.
- Biotechnology unrelated to agriculture.
In general, any projects related to technological innovations are of great interest. The chances of attracting investor interest are especially high if these innovations do not require millions in investments and decades of waiting for results. If you offer something that is not yet available in the USA or exists but needs improvements, we will promote it.
How do we work with startups?
We will tell you about the stages of project development we are involved in. At each stage, there are specific opportunities for attracting investment.
- Brilliant idea. Unfortunately, at this stage, no one will be willing to finance the project. If you do not have a team and any developments to present to investors, it is not worth even trying. The exception might be those who are already known businessmen, having proven their ability to work and earn. The rest are advised to elevate their business to the next stage of development.
- Availability of a ready prototype. At this stage, things are significantly easier—most investors are willing to invest funds. It does not matter how detailed the prototype is; what is essential is that it demonstrates the viability and potential of your project.
- Pre-sales preparation of an existing product. In this case, attracting funding is very easy since you already have something tangible to present to the investor.
- First sales. This stage, where the product or service starts to pay for itself, is of great interest to both investors and us.
- Sales growth. At this stage of business development, you can easily attract funding from venture capital companies. They will invest their resources in expanding the project and producing new products based on your developments.
Thus, you understand: the more you and your team have accomplished, the easier it is to obtain financing and the greater the amount available. If you decide to sell your company and transfer all rights to the idea, it will be easier to do so at the final stages of development. Furthermore, an established and profitable business is worth many times more than a starting startup.
Our specialists will assess your project’s readiness for attracting funding and entering the American market. With a favorable forecast, we will find investors for you or invest our own funds in the development of your company. Write to us today so we can discuss the details and get answers to any questions you may have.